Artwork & File Guide
The quality of what you send us sets a ceiling on the quality of what we can print. This page is short, and following it is the single easiest way to get a sharper result.
The short version
- PNG is our preferred format. JPG is fine too.
- The higher the resolution, the better the print. There is no trick here — more detail in, more detail out.
- Send it as a document, not as a photo, if you are using WhatsApp. This matters more than anything else on this page.
- For engraved metal and acrylic, send a vector file if you have one.
Why "send as document" matters so much
When you attach an image in WhatsApp as a photo, WhatsApp compresses it to save data. The version that reaches us is smaller and softer than the one on your phone, and no amount of care at our end recovers the detail that was thrown away.
Attach it as a document instead and the original file arrives intact. On WhatsApp that means using the paperclip or plus icon and choosing Document rather than Gallery or Photos.
If a picture has been forwarded through several chats before it reaches you, it has been compressed at each step. Ask whoever took it to send you the original.
What works and what doesn't
Usually fine: a photo taken on a modern phone and sent as a document. A logo file your designer gave you. A scan of a photograph.
Usually a problem: a screenshot. An image saved from Instagram, Facebook or a website. A photo of a photo taken on a phone. A logo copied from the corner of a website, which is almost always too small for print. A picture that has been through several WhatsApp forwards.
Photographs of people
Good light does more for a printed photo than resolution does. A picture taken near a window will nearly always print better than one taken under a ceiling bulb at night.
Beyond that: make sure the face is reasonably large in the frame rather than a small figure in a wide shot, and go easy on heavy filters — they tend to look stronger on paper, metal or ceramic than they do on a screen. If you want the background removed, just say so and we will handle it.
Company logos
For printed items — mugs, bottles, diaries, mouse pads — a good PNG with a transparent background is all we need.
For engraved work — brass and steel name badges, acrylic shields and plaques, metal wallet cards, desk plates — a vector file gives a noticeably cleaner result. Engraving follows outlines, and a vector file has real outlines rather than pixels we have to trace. If your designer can send an AI, EPS, SVG or PDF version, send that.
If all you have is a small PNG of your logo, send it anyway and we will tell you whether it will hold up at the size you need.
Urdu and other scripts
Send us the exact text, typed out, rather than a picture of it. We set Urdu in Nastaliq as standard, and typed text means we can position and size it properly.
Check the spelling carefully on the design we send back for approval — that is the last point at which it can be corrected.
If your file isn't good enough
We will tell you before we print, not after. If what you have sent will not print well at the size of your product, we will say so and suggest what to do instead. Nobody benefits from us quietly printing a blurry photo onto a name plate.
No artwork at all?
Send us the idea and we will design it for you, at no extra cost. A description, a rough sketch, a reference picture — anything is a starting point.
How to send it
Upload it at checkout when you place your order, or send it to us afterwards on WhatsApp at 0348-0111117, quoting your order number. You can also email support@designyourown.pk.
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